Technical Note on Focus Group Interviews
Focus group interviews (also often called focus group discussions) are a key tool for collecting data to support many USAID activities. This data collection technique is widely used in international development planning, monitoring, and evaluation. They are quick, versatile and typically inexpensive, so they can be used with a broad range of stakeholder groups in a wide variety of settings. This Note provides guidance on the use of focus group interviews within evaluations.
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